The challenge to improve something that is already perfect. This is approach used to design the new Apple iPhone 7. We have enhanced every component of the device, adding a new level of control thank to Digital Crown with integrated Touch ID and Sense Button.
New incredible iPhone design by Antonio De Rosa ( Video by Ran Avni ).
The project on Behance: https://www.behance.net/gallery/24493131/New-Apple-Phone
Facebook page: https://www.facebook.com/Conceptsiphone